Naturalist

Naturalist is a family-owned business, devoted to creating natural products that bring people closer to nature and help them maintain a healthier lifestyle. The company’s activity is based on trust, ecological responsibility, and well-being of its customers.

The brand strategy process led to the name Naturalist. Our aim was to create a vivid and functional identity using different bright colors for each part of the modular mattress, but keeping the green and natural look.